Hamilan, a cruel and ambitious general, murders his king and places himself on the throne with the former king's evil niece as his queen. He then wages war against his peaceful neighbors, killing their women and enslaving their men. A hero named Ursus appears at a tournament to challenge Hamilan's authority. Though victorious at the tournament, Ursus is arrested and forced to turn a grist-mill under an overseer's lash. Meanwhile, the former king's virtuous daughter, Diana, is tormented by her evil cousin, the new queen. Sentenced to a slow and tortuous execution, Ursus breaks free and a revolt breaks out. Ursus throws Hamilan to his death in a fiery pit and then Ursus and Diana enjoy the cheers of a grateful populace. - Written by dinky-4 of Minneapolis

Bodybuilder Ed Fury stars as the legendary Ursus in this above-average sword-and-sandal adventure from veteran director Carlo Campogalliani. The plot concerns Ursus' attempts to rescue his kidnapped fiancee, aided by a pretty blind slave girl. Now an evil queen, Ursus' former love throws him into a gladiatorial arena with a bull, which manages to smack the slave girl in the head and restore her eyesight before Ursus defeats it and his enemies. The bullfight is particularly well-staged, and this exciting spectacle may be the highlight of Fury's erratic screen career. ~ Robert Firsching, Rovi

Ursus returns from war to find his fiancée, Attea, has been kidnapped by a mysterious sect which sacrifices virgins to its patron goddess. Ursus faces much treachery and is forced to display much courage and strength as he and the blind girl Doreide embark upon a quest to retrieve Attea.

The evil King Zagro has designs on the beautiful Princess Sira. He wants to marry her so he can take over her kingdom and add it to his own. When Sira is kidnapped, Ursus leaves his farm to rescue her and to eventually lead a revolt against King Zagro.