Annabel Allison, star of Wonder Pictures, is irked at her poor publicity, especially when a rival gets engaged to a Marquis; so she makes studio head Webb re-hire disgraced publicity agent Morgan for her personal appearance tour. The trip proceeds with a flurry of Morgan's crazy, slapstick publicity stunts. Then Annabel has her chance to "bag" a real Viscount.

Wonder Pictures has been striking out at the box office lately, causing the seedy PR man to involve main star Annabel in ever outrageous stunts for publicity.